So you've finally decided to start your own business, but you need help deciding on a name, a color palette, who your target customer is, and how to find your brand's voice.
The goal of this webinar is to provide you with information on how to develop or establish a brand identity for your company.
In this video, I break down:
1. What is voice?
2. How to do a brand audit
3. How to find your target audience
4. A strategy to assist you in naming your company
5. Examples of brands mastering voice
6. How to figure out what colors to use for your company